Strukt was responsible for motion design and creative direction for an internal Adidas trade event at Hangar-7 in Salzburg, Austria, where the 2008 product line and the promotional material for the European Soccer Championship 2008 were presented.
The presentation of the new soccer ball EUROPASS was realised with a fully projected sphere (by Strukt’s technical director Thomas Hitthaler, produced by MESO Digital Interiors) with a diameter of 4 meters.
Animations by Strukt presenting the new F50 Tunit, Pure and Predator and jersey designs for the team players of Germany, Denmark, Greece, France and Spain.
The stage consisted of three triangular canvases, for which Strukt provided the content.
The Hangar-7 in Salzburg, Austria provided a perfect location for this trade event (photo by Johannes Löberbauer).