Caligula, Salzburg’s finest address for young fashion and general importer of brands like GSUS, throws a party at the republic in the city center once a year and invites DJs like Markus Kavka (MTV Germany) to make this a night for all guests to remember.

Strukt was asked to design the whole evening’s projections inside the club, working with two visual designers, one director of photography and two Tagtool-Artists creating content for five projectors and a three-projector wide screen behind the DJs.

The visual concept was to provide a diversity of styles with an interactive participation of the crowd. We installed a Tagtool for an open-to-public session in the center of the room, where everybody could join and be part of the projections. These were mixed with generative content, programmed to be reactive to the sound. For the DJ set of Markus Kavka two Tagtool-Artists worked out visual stories, combined with cut-out-animation and video clips. A third part involved more classical visual techniques like video loops and live video from cameras in the crowd.

Two days after the event the over 5-minute long video documentation for in-store presentations was finished.