In November 2010 the NODE10 Forum provided an industry meeting point, a festival for design and programming enthusiasts, a forum for digital arts for a second time. It is a gathering of the community around vvvv and generative art in general, featuring lectures and workshops organized by Joreg and an exhibition, later curated by Eno Henze and Marius Watz.
Strukt was responsible for the corporate identity of the festival. This task incorporated the creation of a logo, a design and layout guideline, and a trailer to announce the festival.
The trailer, created under the direction of Michael Seiser, is a combination of video footage shot with a Canon 7D and animated typographic elements. It contrasts the analogue real world with virtual digital elements, which finally form the NODE logo.
Here are some pictures from the shoot:
NODE10 was organised by Node e.V. in cooperation with the Frankfurter Kunstverein and the vvvv group, notably David Brüll, Ingolf Heinsch and Strukt’s Thomas Hitthaler.